Friday, May 20, 2011

Women Can Shine Very Well In Home Based Businesses

If you are a woman and want to take charge of your life completely, you should have an income of your own. But, not every one can have an office job for earning. Some women may have their own constraints. But, in the heart of hearts, they may wish to do something and earn a regular income. For them, the best idea is to do a home-based job or a business.

In fact, the number of women who have started their own business is increasing day by day. The idea of home-based business or job for women is not a new concept at all. Even a desultory peep into the history of mankind will show that women have been doing home-based jobs even during the periods of ancient civilizations. But, these women are now being called as "the empowered women". This phrase itself is a misnomer because during ancient times, there were women who were wielding a great power. But, unfortunately, there came a slump and most of the women thought that they were better suited for the role of home-makers than being bread-winners.

Now, times have changed and women have entered almost all the fields. These successful women are able to manage their families and at the same time, show their efficiency in whatever job they take up. There are women who come out with great inventions. Women are there into marketing and selling. They are into traditional jobs as well as in the most high-tech jobs. The number of women who are becoming entrepreneurs is also increasing at a rapid pace. Many women are now exploring ways to earn through home-based businesses and jobs.

A survey shows that in the US alone, almost 53 per cent of businesses are home-based which is a significant 15% increase from the figures of the year 1995. As of now, in the US, there are about 14 million home-based businesses generating a total revenue of about $1 trillion every year. In the home-based business also, the sales that happen due to direct selling is a whopping $30 billion in the US and $100 billion throughout the world. Every year, about 175,000 people join direct selling in the US and in the entire world, about 300,000 join direct selling.

Another interesting fact is that the percentage of women in home-based business is much more than that of men. Especially, women between 35 and 55 take up home-based businesses and succeed in them. Most of them work part-time and so, are enjoying flexible working hours.

Regular corporate houses encourage these women by offering various business opportunities. These women are also working in their expert niches and are showing terrific efficiency in their endeavors. Since most of these women do not hesitate to acquire the required skills, they excel and most of the times, out-smart their male counterparts.

So, home-based business is a viable and great option and if you have the required drive and enthusiasm, you can also achieve financial success by taking a plunge into this. But, before making a decision, you should do an honest analysis and ask yourself a few serious questions:

- If you have made any invention that can be marketed and sold.

- If you can commit to work at least for a few hours daily.

- If you are opting to take up a sales-oriented business, if you are interested in meeting and talking to strangers. This is very important in sales because if you hesitate to talk to new people, you may not be able to expand your customer base and you can not have more sales. In fact, the first instruction you will get in your "sales and marketing" class is "Talk to strangers".

Once you have made a serious assessment of yourself and decided to take the plunge, you should not be over-ambitious and set unrealistic goals. You should never forget the old adage that "a thousand mile journey starts with taking a small step". You should take small but firm steps. You should be ready to put forth your time, efforts and money to achieve the set targets. You should have complete knowledge of your products or services and also what you are doing. You should never lose your focus. Even though you have the liberty of flexible working hours, it is better you set aside fixed hours daily so that you can work in a disciplined manner.

There may be obstacles but you should never lose heart. You must understand that from such obstacles, you can learn a lesson or two. You must avoid the mistakes that cause the obstacles and proceed on the right track to achieve success in your business. If you are focused, you are sure to reach your goal faster than you expect.


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